Trackhouse Strengthens Sponsor Roster with Jockey International Extension

Image Provided by: Logan Riely/Getty Images

Trackhouse Racing on Wednesday announced an extension with Jockey International, continuing a years-long partnership. The Wisconsin-based clothing company is set to appear as a primary sponsor on Ross Chastain’s No. 1 Chevrolet and Connor Zilisch’s No. 88 Chevrolet for an undisclosed number of races in 2026.

The announcement of Trackhouse and Jockey’s extended partnership is the latest of several sponsorship deals the team has announced since September 2025. Jockey International holds a special place at Trackhouse, having been with the team since they expanded to two cars back in 2022.

“We are pumped to be back with Trackhouse Racing for the 2026 season as we celebrate our 150th anniversary,” said Jockey Director of PR & Partnerships Matthew Waller. “This is a collaborative relationship driven by performance, innovation and purpose – qualities that brought our two brands together in 2022. The outlook on this season is very promising for Trackhouse and we are excited to see both Ross and Connor drive their Jockey Chevrolet to victory lane.” 

A Partnership Built on Success

Jared C. Tilton/Getty Images

In May 2025 Jockey became a NASCAR race-winning sponsor for the first time. Ross Chastain drove to victory in the Coca-Cola 600 at Charlotte Motor Speedway, one of the sport’s most prestigious events. For that race, Jockey partnered with Folds of Honor to support the families of fallen or disabled members of the U.S. military.

Trackhouse Racing

“It was fun to get Jockey into victory lane last year at Charlotte,” Chastain said. “They’ve been on my car for several years and I’m excited to work with them again this year as they celebrate 150 years. I’m looking forward to the exciting things they have planned for this season. I have no idea what they are going to ask me, or my pit crew, to wear next.” 

This year, Trackhouse rookie Connor Zilisch is competing with Jockey sponsorship for the first time in his career. He’ll be behind the wheel for Jockey’s first race of 2026 at Las Vegas Motor Speedway on March 15. Zilisch is driving a special gold car commemorating the company’s 150th anniversary.

“I’m looking forward to driving the Jockey 150 anniversary car in Las Vegas,” Zilisch said. “I’ve seen some of the campaigns Jockey has worked on with Ross, Justin and the pit crew guys in their underwear which are pretty funny. This is a big year in my career and I’m thankful to have the support from a well-known brand like Jockey.”

Trackhouse Sponsors New and Old

Though Jockey International is the newest sponsorship deal for Trackhouse Racing, they follow a long string of similar announcements. Last week the team revealed they were extending their relationship with SafetyCulture, who came aboard in 2024. Earlier in February, Wendy’s announced they’d extended their Trackhouse partnership through 2026.

In January, the plumbing company Roto-Rooter joined Trackhouse Racing for a multi-year sponsorship deal. The agreement made them the official plumbing installation, repair and replacement services company of Trackhouse Racing. They followed Connor Zilisch to Trackhouse after joining him with JR Motorsports in 2024. Back then, he was still a 17-year-old phenom in the O’Reilly Auto Parts Series.

Prior to that, Trackhouse extended their partnership with Moose Fraternity through 2027. Like Roto-Rooter, Moose Fraternity followed their chosen driver from another team. They started with Ross Chastain at Spire Motorsports and Chip Ganassi Racing before moving with him to Trackhouse Racing. The company received massive publicity when Chastain made his viral ‘Hail Melon’ move at Martinsville Speedway in October 2022.

Share this :