United Rentals to Sponsor Austin Hill in Multiple 2027 Cup Races

Image Provided by: Laurel Sloan/ATYL Media

United Rentals will serve as a primary sponsor for Austin Hill’s No. 33 Richard Childress Racing Chevrolet in multiple races next year, per a Tuesday announcement. The company has previously supported Hill in the NASCAR O’Reilly Auto Parts Series, Craftsman Truck Series, and select Cup Series starts.

2027 will be Hill’s first full-time season in the NASCAR Cup Series, following five years in the O’Reilly Auto Parts Series. He’s been the driver of the No. 33 Chevrolet for each race since the sudden passing of Kyle Busch in May 2026.

United Rentals has been Hill’s primary sponsor in two Cup Series race so far this year: Phoenix Raceway and Martinsville Speedway, both in March. Prior to that the company has also sponsored several of Hill’s part-time Cup starts dating back to 2023. The relationship between the two began with two Truck Series races in 2017.

“We’re proud of the longstanding relationship we’ve built with Austin and Richard Childress Racing over the years,” said United Rentals Senior VP of National Accounts Craig Schmidt. “Since 2017, we’ve had the opportunity to grow alongside Austin and support him through some of the biggest milestones of his career. His move to the NASCAR Cup Series full-time in 2027 is an exciting next step, and we’re proud to continue our partnership as he takes on this new challenge. We look forward to building on our shared success and working with RCR to create meaningful experiences for our customers, employees and race fans.”

“United Rentals has been with Austin throughout so many important moments in his career, and we’re proud to see that partnership continue as he takes on a full-time role in the NASCAR Cup Series,” added Richard Childress Racing President Mike Verlander. “Their commitment to Austin and our organization reflects the strength of a relationship built on trust, hard work and shared goals. Beyond the driver’s seat, it’s impressive to see the dedication that United Rentals has to their motorsports program and the customer engagement it creates through their partnership with RCR. We’re grateful for their continued support and look forward to building on that success together in 2027.”

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